A Tokyo court has ruled for the first time that a person’s voice can be protected by publicity rights, in voice actor Kenjiro Tsuda’s case against TikTok over AI-narrated videos. We read the nine-page judgment: the test it borrowed from the Pink Lady case, why Tsuda still lost, the questions it leaves open, how other countries compare, and what brands and platforms should do.
Japanese anime voice actor Kenjiro Tsuda, known for Jujutsu Kaisen and Yu-Gi-Oh!, has taken TikTok to court over videos he says used AI voice cloning to copy his voice, with the Tokyo District Court due to rule on 30 September 2026. This article sets out the timeline, the account’s reported earnings, TikTok’s “generic male voice” defence, Japan’s publicity-rights and unfair competition tests, the justice ministry’s August guideline, the likely outcomes and how other countries treat cloned voices.
A deep analysis of AI voice reconstruction in aviation tragedies, including investigation value, ethical boundaries, family consent, evidentiary integrity, and governance safeguards.
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