Noah Shinn

instinct vs muse buzziest ai agent survive meta hands on a rowing boat beside a towering cruise ship bow

Instinct Was the Buzziest AI Agent Around — Can It Survive Muse?

The Verge’s hands-on review finds Instinct, the text-message AI agent valued at $10 billion, holds its own against Meta’s Muse and OpenAI’s Dots on everyday tasks. We score the review’s tests, compare the three agents on interface, reach and price, examine the Instinct Selections backlash and Instinct’s unchanged legal pages, and set out four ways the contest could end, plus what businesses should do as customers start sending agents instead of people.

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Rival AI Agents, Instinct and Meta’s Muse, Both Add the Ability to Make Calls

On 17 September 2026 two rival text-based assistants turned on outbound phone calls within hours of each other. Instinct announced Instinct Concierge, a white-glove tier that books restaurants without online reservations, joins cancellation lists and disputes bills. Meta’s Muse, nine days old, opened calls to United States businesses, rolling the beta out first to users who had asked their assistant for it. This article covers what each company shipped, the funding and download numbers behind the race, and the disclosure, authority and recourse questions neither announcement answers.

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