AI advertising

prosumer ai olivia moore a16z state of consumer ai a newsstand kiosk with tiered magazine racks

a16z’s Olivia Moore on the State of Consumer AI

Andreessen Horowitz partner Olivia Moore says almost all consumer AI is really prosumer AI. We break down her TechCrunch interview and a16z’s seventh Top 100 Gen AI Consumer Apps report: the new spending data, why the top 1% of payers average $903 a month, how subscriptions crowd out ads and transaction fees, what ChatGPT’s ad revenue and Instinct’s volume imply, and which consumer categories AI has still not reached.

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Meta AI Optimism Ad: New Campaign Set to a Song About Human Extinction

Meta AI Optimism Ad: New Campaign Set to a Song About Human Extinction

The Meta AI Optimism Ad has attracted widespread attention by combining an upbeat message about artificial intelligence with a soundtrack whose lyrics are widely interpreted as referencing humanity’s extinction. This unexpected creative decision immediately sparked discussion across social media, marketing communities, technology publications, and the broader AI industry. Supporters viewed the advertisement as bold, memorable, […]

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